“The certification course by MTB allowed me to further develop my knowledge in healthcare travel. It explained step by step the process of coordinating trips for patients. It also showed me different ways to market my business worldwide. Our company will make this training mandatory for all future employees because the value it provides is indispensable!”–Zakaria Harit, Founder of Paris International Care
As a new medical tourism facilitator, there’s a lot to learn. What’s the best business model for your agency? How do you find hospitals to partner with – and land your first paying clients? And what’s the deal with marketing, business contracts, and preparing a business plan?
You could battle on alone. Or you can learn the secrets to success from a professional medical travel certification and experts who’ve been where you are – and built 7-figure medical tourism companies. Don’t miss out on this online medical tourism certification course that’s all about YOUR success.
Here is a breakdown of each module in our online medical and wellness tourism course.
Syllabus for our Online Medical Tourism Certification Course
Introduction to Global Healthcare
Medical tourism, health tourism, global healthcare and medical travel are terms with the same meaning and refer to someone who obtains medical care outside of their immediate community, this could mean across state lines, or traveling to another country. Most people travel for healthcare to save on cost, avoid long waiting list in their home country, or to receive different healthcare treatments with the intention to obtain greater quality of care through modern technology, which is, either not available in their home country or is too expensive. This chapter goes over the origin of healthcare travel and how it has evolved over the years.
Medical Tourism Facts & Figures
One thing that people ask is: “How fast is the industry growing, and what are the contributing factors to the industry’s growth? This chapter goes over all the medical travel statistics and data that you’ll need to know.
The Role of a Medical Tourism Facilitator
It’s important that anybody looking into the medical tourism industry understand exactly what the role of a medical tourism facilitator is, and how it is that medical tourism facilitators do their job effectively. As a medical travel facilitator, it is your job to have a strong relationship with accredited doctors, hospitals, and clinics, as well as have attractive destinations to promote to potential medical tourism customers who are looking to travel for healthcare. Find out how to provide the best service to your clients.
What Motivates Traveling Patients?
It takes a lot of qualities to become a mainstream medical tourism business. One of the qualities to become a leader is to know what your medical tourism clients are looking for from your service. In this chapter you will learn the positive and negative perceptions patients have about medical travel and learn key aspects a medical tourist considers before planning or travelling to another country for medical care.
Revenue Models for Facilitators
The focus of this chapter is on medical tourism facilitators and the different business models they can set up to be successful in the medical tourism industry. There are a few popular revenue models that facilitators can use to maximize their profits. This chapter will also cover innovative techniques that facilitators can use to generate extra profit.
The wellness tourism culture has seen an unprecedented growth in the last few years. What used to be a novelty, affordable only for the relatively well-off, is now almost as common as an annual vacation. Learn how facilitators can get involved in this thriving niche.
Medical Travel Broken Down Into Steps
This chapter goes over different steps a patient coordinator needs to take when organizing a healthcare trip for clients. Each patient will have different needs and aspirations depending on things such as culture, background, budget, desired medical procedure, etc., but there are certain things that cannot be overlooked during the planning and coordinating phase of this process. The steps in this section are designed to give you an in-depth look at key factors that you need to follow when coordinating medical journeys for patients.
Creating the Best Patient Experience
When does the patient experience start? Some facilitators make the mistake of believing the patient experience or customer experience starts when the patient arrives at the destination or the overseas hospital. Learn what it means to provide a great patient experience.
Reducing Clients Exposure To Infections and COVID-19
We believe that medical tourism can revolutionize the way people look for and find health care. However, we also recognize that there are some risks involved with getting medical care in another country. Find out what questions you need to ask your healthcare partners and what accreditations they should have.
Partnering with Healthcare Providers
If you’ve newly ventured into medical tourism and want to become a successful medical tourism agency, then you should know the significance of building good partnerships with healthcare centers. This is especially important if your main focus is to refer patients to different countries and ensure patient care and safety. Learn how to partner with top healthcare providers around the world.
Risk Management & Contract Guidelines
Having a strong medical tourism facilitator contract in place is one of the most important steps when facilitating patients. As a healthcare facilitator, there are a lot of things that are out of your control when you’re coordinating a trip for a patient, and although they’re out of your control, they can still jeopardize the very being of your business. Things like patients getting infections or having other complications after the medical procedure. This is why you want to have a strong contract in place not only with the hospital, but also with the patient. Learn different ways to protect yourself and your business by putting risk management systems in place.
Communicating Effectively with Prospects
Converting potential clients into actual paying customers is one of the most important factors that help drive success for a medical tourism business. You can have the biggest office in the most affluent area, the best website, the best strategic partners, and the most stringent systems in place, but what will determine your success is the number of clients that utilize your service, because they drive business at the end of the day. Learn how to turn prospects into loyal customers.
Attracting International Patients Online
Attracting patients to your medical tourism business might be one of the most difficult challenges of managing your organization. However, you can utilize both online and offline marketing methods to build up that client base, attract more patients, and increase referrals. Maintaining a professional website can help you build an online presence, but you also need to take steps to promote your website and actively seek out high-quality leads. Find out how to attract international patients to your online platforms.
After Care and Continuum of Care
Continuum of Care refers to ensuring that a patient receives the same high-quality of reliable medical care, even when it involves transitioning between medical care centers and change of caregivers. Learn how you can assist in this process.
What Are Self-Funded Employers?
Instead of partnering with insurance companies to provide health insurance coverage to employees, companies are insuring themselves to have more control and flexibility over costs and savings. Self-Funded Employers cover the medical costs of its employees from their own pockets via the company’s assets. Find out how facilitators are benefiting from this new trend.
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